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Sponsors
Lesson introduction :
The primary aim of this lesson is to introduce you to the concept of sponsorship in sports, with a focus on vocabulary development and conceptual understanding. In this lesson you will focus on :
- Acquire key terms and explain basic sponsorship concepts
- Analysising real-world examples and exploring the impacts and ethical considerations of sponsorship.
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After completing the vocabulary activity task, access the correction here.
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Task duration : 10 mn
Preparation:
Ensure you have your note-taking materials ready (notebook, pen, or digital device).
Video viewing:
- Watch the video titled "SPONSORSHIP IN SPORT (Advantages & Disadvantages)" attentively.
- Pay close attention to the different forms of sponsorship discussed and their impacts on various parties involved.
Note-Taking:
As you watch, take notes on the following key points:
- Forms of sponsorship: Identify and list the three main forms of sponsorship mentioned in the video.
- Advantages: Note the benefits of sponsorship for each party involved (sponsors, performers, sport itself, audience).
- Disadvantages: Write down any drawbacks or negative impacts associated with sponsorship.
Notes submission:
Submit your notes in the forum available in the next section
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Task duration : 10 mn
Organizing notes:
After watching the video, organize your notes into clear categories:- Forms of sponsorship
- Advantages for sponsors
- Advantages for performers
- Advantages for sport
- Advantages for audience
- Disadvantages for Sponsors
- Disadvantages for performers
- Disadvantages for sport
- Disadvantages for audience
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Writing personal reflection
After watching the video, take 20 minutes to reflect on your own experiences with sponsorship. Consider the following prompts:
- Have you or your club received sponsorship? If so, what form did it take (financial support, equipment, facility funding)?
- How has sponsorship impacted your training or competitive experience?
- How do you perceive the role of sponsors in your sport? Do they positively or negatively influence your experience as an athlete?
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Click on the provided link to access the live class session, or navigate to the link available in the 'Class Program Introduction' section.
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Sponsorship proposal
In pairs, brainstorm and present a sponsorship proposal for a hypothetical athlete or team, incorporating the lesson's key vocabulary and concepts.
For vocabulary related to sponsorship, check the fill-in-the-blank exercise on Padlet; for other words related to sport, use the Mizou AI dictionary provided on task 6 of the Padlet card. Please read the Guidelines to use that AI tool wisely!
About your work submission:
- Submit your sponsorship proposal presentation in this forum by answering to my post.
- Only pair work will be considered for feedback (it's time to mingle!)